Now you can prove the big one didn't get away!

The new SNAP SHOT RULER easily attaches to any fishing line, grip, or scale and measures fish length vertically so there is less handling of your prized catch.

Accurate and photo friendly, this innovative ruler is great for anything from catch and release measurements to taking those perfect trophy pictures and bragging to friends and family. Extremely durable yet small enough to fit in your tackle box or even your pocket, it measures 40" long for all your fresh and saltwater needs. Take it on your next fishing trip and when you get home you won't have to defend your fish story as the proof will be in the photos!

For more information visit WWW.SNAPSHOTRULER.COM